Product Tailoring now applies to in-store Variant Projections in public beta

14 July 2026

HTTP API

Enhancement

Product catalog

The in-store Variant Projections endpoints BETA now apply Product Tailoring. When a Product Tailoring exists for a Product and Store, the response includes the tailored Product name, slug, and description, along with the tailored Variant images, assets, and attributes. The staged query parameter selects either the current or staged tailored data.

When no Product Tailoring exists for the Product and Store, the response returns the original Variant Projection data without Product Tailoring applied.

The following changes were introduced for the HTTP API:

Query VariantProjections in Store, Get VariantProjection in Store by ID, and Get VariantProjection in Store by Key now apply Product Tailoring when one exists for the Product and Store, respecting the staged query parameter.